Isn’t it great that the world is starting to get back to normal? After over a year of social distancing, people are itching to be more active and social. There are so many opportunities in the summer months to make your mark with prospective clients and old friends. With Independence Day behind us and the start of school just a few weeks away, it’s time to plan your next move. What can you do this month to strengthen your future business?
Celebrate With Some Late Summer Holidays
Holidays can be the perfect excuse to connect with current and potential clients, and August is full of them – if you know which ones to look for. There may not be any big, widely recognized holidays in August, but there are a few good once that make connecting a breeze. Look ahead to Friendship Day (July 30) to be your perfect icebreaker. And who wouldn’t love to receive chocolate chip cookie mix in a jar as a pop by on National Chocolate Chip Cookie Day on August 4. Other fun holidays include National Garage Sale Day (August 10), National Relaxation Day (August 15), and National Dog Day (August 26). See more at www.NationalDayCalendar.com
Back To School
August means kids are heading back to school, and unfortunately, some are heading back with a lot less than others. A great way to give back and encourage others to do so is by holding a back to school supply drive. You may want to collect traditional school supplies, or think outside the box and collect money for school lunches, or ask for donations of new shoes. Add your office as a drop off point and you’ll be able to connect to new friends as well.
If your neighborhood doesn’t already have an annual block party, it might be time for you to get the ball rolling. There are some great ideas here to get you started. Use the opportunity to help your neighbors get to know you and each other. You’ll love being seen as a connecting point for others.
Social Media Challenge: Neighborhood Know-how
Part of selling yourself as an agent is selling your expertise about the areas you live and work in. This month, use social media to highlight your favorite parts of town, from restaurants to museums to family spots to free activities. You want your audience to know that you are the best source for information! And when they’re ready to buy or sell, they’ll certainly want an area expert like yourself to guide them through the process.