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Will One Of These Three Things Be Your Next BIG Move?
We think 2017 is going to be YOUR year. This will be the year you take things to the next level in your business. Big things are ahead, but what will be your next big move? Here are three ideas if you're ready to go BIG.

Big Move #1 - Vlogging

You know the benefits of a strong blog and online presence. But did you know that videos reach 135% more users than regular posts on social media? And that's organically - no paying for ads or boosting. On average, people are watching 8 billion videos per day on Facebook. We like videos. Why? They're visual, engaging, and easy to understand. So take advantage of this and start putting some energy toward your own video production. Whether you go all in with a professional videographer or shoot some footage on your own, you'll see a big boost in you social media engagement. And social media engagement leads to more followers which leads to more...leads! Just a few ideas for video content:
  • Live video tours of a new listing
  • On-site interviews with open house attendees, reviewing the home's features
  • Follow-up interviews with families a few weeks after you've moved them into a new home (think House Hunters, but local!)

Big Move #2 - Podcasting

Podcasts are hotter than ever these days, thanks to their mobility - most listeners are listening via smartphone or tablet. A staggering 57 million Americans are listening to an average of 5 podcasts per week, and searching for every topic under the sun. Episodes don't need to be hours long to show off your expertise in the world of buying and selling real estate. And you don't need to be a technical genius either. A quick search on Google for easy podcast startups yields plenty of results to help you get started. Try this one for a good primer on podcasting.

Big Move #3 - Writing A Book

In the self-sufficient modern world, your authority is in your own hands. Don't wait around for someone else to declare your leadership. Own it! Services like Lulu and CreateSpace make it easy and extremely affordable to self-publish. Think of what you know best and write down your ideas in an outline before filling in more in-depth information. You don't need to publish a 200-page tome on the ins and outs of buying and selling. A short manual on staging, why you need a REALTOR®, or even educational stories from your experience as an agent is enough to position you as an industry leader.   We can't wait to see where 2017 takes you, and we are here to help it happen! And remember - think BIG!