The kids are in school, vacation is a distant memory, and the holidays will be here before you know it. How are you marketing your business this month?

Upcoming Holidays

Looking ahead to October, Halloween is always an obvious choice. But there are plenty of other ways to reach out to potential and former clients.

• National Homemade Cookie Day (October 1)
• World Teacher's Day (October 5)
• Fire Prevention Day (October 9)
• National Nut Day (October 22)
• Make A Difference Day (October 28)
• Get Organized Week (First Week in October)
• Fire Prevention Week (Second Week in October)
• Cookie Month
• Popcorn Popping Month

See more at www.NationalDayCalendar.com

Helping Those In Need

There's been so much tragedy in the news, starting with Hurricane Harvey in our home base of Houston. But there are earthquake victims in Mexico, Hurricane victims in Florida and Puerto Rico, and wildfire victims in Montana and the Northeast, among others. This is a great time to help serve those in need and foster community spirit. Give.org operates through the Better Business Bureau and gives information on charitable organizations. Do your research before you align yourself with a particular cause.

Fall-Themed Newsletters and Social Media

Fall is a great time to consider selling or buying a home. You can use your newsletters, social media, and emails to encourage prospects to take advantage of the extra activity in the market. Create a blog about the advantages of buying in the fall and post to social media or include it in an email blast. Don't forget current clients - give them reminders on preparing their homes for fall, including cleaning gutters, roof maintenance, heater tips, etc. What other ideas do you plan to employ this fall?