If business is slowing down this holiday season, you could be looking forward to the rest and relaxation. Taking the time to rejuvenate is crucial to staying energized throughout the year and give you a good, fresh feeling when things pick up again. However, if you’ve got the energy and drive (and we know you do!) then this is the perfect time to make a plan for better business!
Plan It Out
This is a great time for reflection on the last year of your business. What has worked for you? What has caused you extra stress? What have been your shining moments? What opportunities did you miss? As you look ahead to the new year, think about what you can get down on paper now to ensure success. Make sure you have holiday mailings, promotions, and events scheduled out with notifications and reminders so that you don’t miss a single chance to reach a new client.
Make Your Resolutions NOW
Where would you like your business to be this time next year and what can you do to set things in motion? Make New Years Resolutions for your business. What would help you the most? Can you make a goal to attend a certain number of networking events each month? How about making a plan to to finally hire an assistant? Hitting a sales milestone or growing your team are great top-of-the-list options.
Say “Hello” for the Holidays
We all know the importance of sending holiday greetings through the mail, but a quick, in-person stop can make a big difference for a special client. Take the opportunity to let them know you see them as more than just a business connection.
Host a neighborhood gathering to let your neighbors get to know you a little better. We all prefer doing business with people we know and like. If you’re always talking about your business, this could be a chance to meet others on a new and personal level.
Hold an online contest for your social media followers. Who wouldn’t want a little extra money at the holidays. Give away a prepaid gift card to one of your followers for a store or restaurant via live Facebook video. Even better, promise to make the contest a monthly feature of your business. Watch your audience grow with the chance to win!
What can you do this month to prepare for January? Are you sending out New Year’s postcards? Celebrating other fun holidays like National Pie Day or Strawberry Ice Cream Day? Find some fun ways to include your clients and prospects in New Year fun.