Autumn is here! Things might look a little different these days, but in Texas, the fall months usually mean football, unpredictable weather, and the chance sighting of a leaf changing color. There's still a distinct feeling in the air throughout the fall months, and with some of the ideas below, you can use it to your advantage when it comes to lead generation.
Give Back
This is a great time to sponsor a food or clothing drive for the less fortunate, and there are more people in need than ever before. Partner with a local business and spend a day collecting items for those in need. Bring along some refreshments to hand out to your new friends.
Refer Your Fall and Winter Weather Vendors
Remind your mailing list about your favorite gutter cleaners or lawn clean up crew. As your clients prepare their homes for colder weather, you'll be able to keep yourself in the top of their mind by helping them find good help quickly.
Help Your Clients Prepare
Create a Winter Weather Prep checklist or ebook that visitors to your site can download by signing up for your email list. The information will be useful, and you'll be able to keep their attention with future emails.
Beat Them to the Punch
Every business sends Christmas greetings, and most homes are so inundated with cards that promotional mailing gets completely overlooked. Get a step ahead by sending a Thanksgiving card and recipe to your mailing list!
Sources and Further Reading:
Fall Real Estate Tips
20 Fresh Fall Ideas for Generating More Leads
3 Fall Marketing Ideas for Real Estate Agents